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As the leader in online memorialization and obituaries, Legacy.com is always looking for new ways to best serve and engage our audience. Our research has found that a portion of our monthly audience (40 million users, including 20 million baby boomers) are interested in pre- and at-need funeral planning resources.

With the growing interest in funeral planning, we’ve created a planning guide for those users. The guide reinforces the importance of pre-planning, how to find a funeral home, and includes information on common types of ceremonies, burial and cremation options, essential documents to prepare, payment options, and other important things to remember when pre-planning.

The new guide will be available on the funeral home directory and on select Next Generation Obituaries*.

This initiative is part of our broader vision to provide users with helpful planning resources. If you have questions, please contact [email protected]

*If your funeral home partner is on Funeral Home Local Spotlight or using the planning guide module on Next Generation Obituary, they will not be impacted by this update.  

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Claire McAlpin

Claire is a Marketing Associate at Legacy.com with experience in marketing strategy, experiential marketing, account management and sales.