888-397-9494 marketing@legacy.com

But let’s take a deep breath before condemning programmatic ads. On the one hand, there are some clear problems with how programmatic ads are placed. The industry is rife with complexity. This type of advertising is also quite new, so a lot of the machinery that runs the ad market is still in the works.

Read More at The New York Times

The following two tabs change content below.

Claire McAlpin

Claire is a Marketing Associate at Legacy.com with experience in marketing strategy, experiential marketing, account management and sales.

Curated By Logo