Legacy.com Newspaper Blog
Stay up-to-date with Legacy.com news, updates and resources to help your obituary category succeed
How to Combat Your Declining Notice Volume
It’s no secret that many newspapers are seeing less obituaries year over year. With more than 1,500 newspaper partners and 4,000 funeral home partners in the United States, Canada, Australia, New Zealand, U.K. and Europe, Legacy’s large network allows us to analyze...
Obituary Readers by State: Guest Book Engagement
With more than 1,500 newspaper partners and 4,000 funeral home partners in the United States, Canada, Australia, New Zealand, U.K. and Europe, Legacy’s large network allows us to analyze industry-wide obituary-related trends and share them with our valued partners....
A Day in the Life of an Obituary Guest Book Screener
Legacy.com’s Content Screeners have a unique glimpse into the way people deal with loss. Today, Lynmarie reflects on the countless Guest Book entries she has read in the years she’s been screening. And she offers a bit of hope. Nearly a decade ago, I took a job in a...
Obits Are Hard – Let’s Make It Easier
Recently, two coworkers each lost a family member. When they came back to the office after bereavement leave, I expressed my condolences and asked how the services went. To my surprise, both said they struggled to place the obituaries. Two different very smart,...
How The Press-Enterprise is Growing Obituary Revenue With Obit Ad Campaign
Overview Industry trends show that print notice volume in the obituary category is decreasing year over year. Why? It’s hard to pinpoint one specific reason, but here are a few (of many) contributing factors: Death rates may be down, Facebook/social media, perception...
Obituary Readers by State: Device Type
Legacy partners with over 1,500 newspapers and 4,000 funeral homes in the United States, Canada, Australia, New Zealand, U.K., and Europe. Our large network of partners allows us to analyze industry-wide obituary-related trends and share these findings with our...